3 Ways to Use Your Event Photos
“Pics or it didn’t happen.” - A Millennial
A picture’s worth a thousand words. These days, maybe more like ten thousand. Images are everywhere we look. The digital world has us uploading photos left and right to social platforms, websites, digital billboards, etc. They tell a story whether we acknowledge it or not. So what are your images saying about you and your business?
Do you find that your company hosts awesome events and only one photo gets taken the entire night? Or you take photos, but then they just get saved and forgotten? We can help! Our studio is right in the heart of Williamsville - just outside of Buffalo, NY.
Time to step up your game and share your events with the world!
Here are three ways to use your event photos after the fact:
1. Use them as the “know, like and trust factor” in your digital communications
Digital communications are always paired with imagery! Everyone has used stock imagery once or twice, but painting a genuine picture of what someone can expect from your company is huge. Professional photos on your website, social media and your emails is a great way to stand out and allow people to warm up to your brand and what you have to offer.
The event photos can create buzz on social media and help you to reach more people in the future. It can make your website standout in comparison to your competition. So share, share, share!
2. Add them to your print materials
If your company is looking to create or update some brochures or flyers, it’s great to include some imagery of company events. Whether you hosted a launch party for your latest product or a thank you event for clients and friends, including photos of your staff and what you offer is critical for someone to visualize themselves working with you in the future.
Adding a photo or two to your marketing materials can spruce up the vibe and help people to remember your flyer over someone else’s. Eye-catching imagery goes a long way!
3. Send them out as gifts and touch points
Event photographers are known for capturing special moments. You can use these photos after the event to touch base with clients, donors and sponsors. They’re great as gifts or in follow up emails that allow people to take a moment to reflect on the time they spent with you and your company.
Whether you own a new company or have been working at the same business for years, event photography can go a long way and help you to promote who you are and what you stand for.
Have an event coming up? Make it one to remember! Get in touch with us here.
Heather Bellini Photography - Williamsville, NY
